Talking of the right balance....

Since returning from my Summer vacation, I realise that my activity has been solely focused on delivering the work I had secured already rather than on building new opportunities for the future. As in any SME, this could cause me a problem if not quickly addressed.

Interestingly (and embarrassingly for a marketer), my neglect in this regard has run parallel to my simultaneous failure to engage in social media in the period. No surprise then that hits to my website, views of my LinkedIn profile, and emails and phone calls to request my services have similarly declined in volume. 

Rest assured I am implementing remedial action as a matter of urgency. Then again I'm in marketing, so it's an easy fix that I won't defer to another day.

But whilst I'm sure I'm not alone in having diagnosed my problem, will everyone have implemented a fix...?